The Next Round: What happens after you change your drinking?

Thank you for taking part in the Amsterdam No, Low & Mid-Strength Summit, taking place on 21 April in Amsterdam.

You can see the full programme and speakers here: 

The Summit brings together the European no, low and mid-strength drinks ecosystem for a day of learning, challenge and collaboration. It’s designed for brands, buyers, distributors, suppliers, consultants, venues and media who are serious about growing this category properly.

It would be brilliant if you could help us reach more of the right people by sharing the event through your own channels.

You’ll find tips, templates and assets below. Please adapt them to suit your voice and audience — and if you want something more tailored, just shout.

📩 Contact: Laura Willoughby — laura@joinclubsoda.co.uk

Who should know about this event?

This event is aimed at:

  • Drinks brands — alcohol-free, low, mid-strength and alcohol brands innovating in the space
  • Suppliers (ingredients, bottling, packaging, flavour, dealcoholisation)
  • Consultants and advisors working in drinks
  • Buyers, distributors, wholesalers and venues
  • Trade and consumer media

Instagram

Looking forward to taking part in the @joinclubsoda No, Low & Mid-Strength Summit in collaboration with @pbcreativelondon in Amsterdam on 21 April (being held in the awesome @lowlanderbarandrestaurant.

Catch me in [session title], where I’ll be [one-line contribution].

A brilliant day of insight, challenge and collaboration for anyone serious about the future of no, low and mid-strength drinks. Plus there is an amazing line-up of buyers that brands can book 1-1’s with!

🎟 Tickets: joinclubsoda.com/nlm-amsterdam

#AlcoholFreeDrinks #MidStrengthDrinks #FutureOfDrinks #NLM2026

LinkedIn

I’m excited to be taking part in the @club soda No, Low & Mid-Strength Summit – in collaboration with @pb-creative in Amsterdam on 21 April.

I’ll be joining the session [session title] at [time], where I’ll be [one-line summary of your angle or contribution].

This Summit brings together European brands, buyers, distributors and sector leaders to tackle one big question: how do we grow no, low and mid-strength drinks properly, together?

Plus there is an amazing line-up of buyers that brands can book 1-1’s with!

If you’re building, buying or advising in this space, it’s one to have on your radar.

🎟 Programme & tickets: joinclubsoda.com/nlm-amsterdam

Feel free to remix these.

Subject: Join me at the Club Soda No, Low & Mid-Strength Summit in Amsterdam

Hi [First Name],

I’m delighted to be taking part in the No, Low & Mid-Strength Summit in Amsterdam No, Low & Mid-Strength Summit in collaboration with PB Creative on 21 April, hosted by Lowlander Brewery.

This is a focused, European-led Summit bringing together brands, buyers, distributors and decision-makers who are actively shaping the future of no, low and mid-strength drinks. You can see the draft programme here.

I’ll be involved in:
[Insert session title & time]
[One line on what you’ll cover / why it matters]

It’s a great opportunity to:

  • Meet buyers and distributors from across Europe – there are over 300 meeting slots with top distributors and buyers. 

  • Get practical insight into what’s driving growth (and what’s not)

  • Connect with the people building this category collaboratively

🎟 Tickets and details here: joinclubsoda.com/nlm-amsterdam

Hope to see you there , let me know if you’re coming so we can catch up.

Cheers

Tips for writing your own post

When sharing the Summit, it really helps if you:

  • Emphasise that you’re speaking or taking part, and what on

  • Give a clear reason to attend, for example:

    • Meet European buyers, distributors and decision-makers

    • Understand how the no, low and mid-strength market is really evolving

    • Learn what it takes to scale across Europe

    • Shape the future of the category, not just react to it

  • Highlight sessions or themes that will matter to your audience

  • If relevant, mention Meet the Buyers, collaboration sessions or policy discussions

Need something bespoke? Email Laura – laura@joinclubsoda.co.uk and we’ll help you shape it.

Sponsors handles

Club Soda


PB Creative- Headline Partner


Infinity Blue – Growth Partner


Lowlander Beer – Amsterdam – Venue Partner


BevZero – TBC


Department for Business and Trade – Meet the Buyers Partner

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