The Next Round: What happens after you change your drinking?
Hip Pop is a small family business on a mission to get the UK drinking proper gut lovin’ drinks. They’ve won multiple Great Taste awards and are all about quality, flavour and innovation. They won ‘Best Independent Drinks Producer’ award at the 2022 Manchester Food and Drinks Awards. As a gut health brand, their drinks are not mass-made and they avoid using processed sweeteners, using only natural fruits and herbs in their product range, which is craft brewed on a farm in Cheshire. Hip Pop started out as a kombucha brand, but as the brand has developed they’ve introduced more lines.
Hip Pop founder Emma spent a number of years in the US, where she first tried Kombucha and its health benefits. When she came back to England she started making her own kombucha at home and decided to give some to Kenny (who became the other founder), who suffers from IBS. After drinking Emma’s kombucha and seeing an improvement to his IBS, Kenny wanted to make a gut health brand in the UK.
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